"Bruv, I’ve got a date Friday, and this cold sore's making me look like I took a right hook from Tyson."
That’s what one of my long-time clients (and good mate) told me over the phone last week. And honestly? He’s not alone. Cold sores are one of those annoyingly common yet lowkey confidence-crushing conditions that sneak up on you at the worst possible time — before a date, a job interview, a big night out.
